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Your Style of Success: Building Personal Branding Online

Posted by Lorraine Soldevilla - January 29, 2015 • 3-minute read

Everyone strives to be known in the market, and it’s definitely a challenge to make a name for yourself in the industry. How can you effectively promote yourself to your clients and gain their favor in the midst of tight competition?

These days, there are different methods available for those who are seeking to gain the attention of their prospective audience. One of the most effective ways is through personal branding.

Topics: Branding

7 Reasons Why You Need Social Media for Your Business [UPDATED]

Posted by Trisha Chua - January 8, 2015 • 7-minute read

 

Editor’s Note: This article has been updated as of April 11, 2019.

Part of the nature of social media is constant innovation— innovation that’s geared towards keeping us hooked on the various social media platforms found all over the internet. It’s no surprise that businesses and marketers take social media a lot more seriously now. In fact, they’ve found ways to integrate these platforms into their marketing strategies. Here are 7 reasons why.

Topics: Social Media Marketing

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