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How to Hone a Good Social Media Marketing Strategy

Posted by Melody Osorio - December 21, 2018 • 14-minute read

Everywhere you go, in each corner and with every turn you make, people stay connected online. They might be messaging friends, checking the news, or updating themselves on the latest news and trends through social media. According to We Are Social’s annual Global Digital Report,  there has been a 13% increase in the number of social media users worldwide—adding to the already existing 3.1 billion users

Topics: Social Media Marketing, Digital Marketing News, Social Media, Social Media Updates

The Royal Treatment: Why Email Marketing is STILL King

Posted by Nic David - December 14, 2018 • 8-minute read

As digital marketing counts more than a decade, email marketing—and whether it still has impact and relevance to desired markets—continues to be heavily debated. Digital technology is constantly evolving. Because of this, the label dubbing email marketing as old school has left a fair share of misconceptions and myths.

Topics: Content Development, Email Marketing, Digital Marketing News

Make Christmas Merry for Your Business this Season

Posted by Harlie Faye Abejuela - December 5, 2018 • 10-minute read

The holidays can be a digital marketing strategist’s dream or nightmare. With Christmas coming up, it is a season rich with sales opportunities. However, competition will also be intense, so you need to come up with unique, catchy ideas to stand out. This can also be the time to work on social media christmas campaigns to capture the attention of your target audience.

Topics: Social Media Marketing, Digital Marketing News, SEO, Social Media

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