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Ortigas & StraightArrow Build Sustainable Creative HQ

Written by: Czarina Año
February 2, 2016 • 3-minute read

Ortigas & StraightArrow Build Sustainable Creative HQ

Manila, February 2016 - Creative Process Outsourcing pioneer StraightArrow announces the construction of Silver City Annex 1A, a 4-storey BPO-grade building in Frontera Verde, Pasig City, which will serve as the company’s future sustainable and innovative headquarters. Expected to open in December 2016, the 350-seat facility will showcase both Filipino ingenuity and environmental responsibility as the Company’s own employees fit-out and furnish the building’s 4th floor and roof deck using locally-sourced and sustainable materials.

“We want to leave as small a footprint on the planet as we can while we pursue our vision of creating for the world. We all believe that the talent of Filipino designers and the abundance of beautiful raw materials and handmade products are the perfect combination for designing a creative outsourcing facility that is also a showcase for sustainability,” shares StraightArrow Managing Director Ia del Rosario.

Some of the materials that the Company’s teams are currently working with are mango wood, abaca, bamboo, and native weaves from the Mountain Province.

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(L - R) Trina Ramo-Chan, Ortigas & Co. AVP & Head of Sales and Office Leasing; Sylvan John Monzon, Ortigas & Co. Head of Commercial Business Development; Joey Santos, Ortigas & Co. SVP & GM - Real Estate Division; Robert Gust, StraightArrow Director; and Ia del Rosario, StraightArrow Managing Director

StraightArrow currently supports ad agencies, creative studios, and enterprise marketing teams in the US, UK, Australia and the Middle East with outsourced design, development, inbound marketing and analytics services from 8 individual offices in Silver City. The completion of Silver City Annex 1A will allow the Company to consolidate these offices in one place, envisioned to serve as the hub for a number of regional creative facilities it plans to open in other parts of the Philippines in the next 3 to 5 years.

Celebrating 85 years now, Ortigas & Company is one of the country’s most established real estate developers responsible for iconic Greenhills Shopping Center, campus-type office project Frontera Verde and modern mixed-use development Capitol Commons, among others, has always valued innovation and excellence. “We are happy to have StraightArrow in Frontera Verde and we support them in their endeavor to create a sustainable office environment,” says Joey Santos, SVP and GM of Ortigas & Co.

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Czarina Año
WRITTEN BY:
Czarina Año
Cza is the COO at StraightArrow. When she’s not reviewing policies, reports, and the latest ESAT- you can find her spending time with her son learning about the ways of the world through play. She enjoys art and hopes to visit the top 10 art museums one day, one country at a time.

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