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Get practical and actionable insights on industry news and trends for marketers and creatives. Explore the world of creative process outsourcing and discover how it can add value to your business.

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Learn more how creative process outsourcing can help your business.

Do You Need To Outsource Your Digital Agency’s Website?

Posted by Rani Debil - March 26, 2019 • 6-minute read

As a savvy digital agency owner, you know every modern business must have its website—yours is no exception. After all, establishing a significant online presence can make or break a company in this digital age.

Topics: Web Development, Business

A Tried and Tested Inbound Marketing Process for Better Business

Posted by Jade Albert - March 16, 2018 • 5-minute read

For marketing agencies and the like, stress from working with third parties in the creative equation is something very familiar. It’s important for all organizations to establish a set of processes to provide a more efficient way to work and a sense of control over the work being done. 

Topics: Digital Marketing, Business

Developing a Strategic Relationship through Joint Business Planning

Posted by Laurice Calvo - March 14, 2018 • 4-minute read

Contrary to what some suppliers and service providers may believe, it is important not to get caught up in the number of clients you work with. Rather, your focus should be on the quality of your clients, as well as whether or not both parties see the value in working together.

Topics: Business

Project Management Tools Your Project Manager Should Know

Posted by Clarri Fulgar - March 12, 2018 • 6-minute read

Every project manager worth their salt knows that (1) time is essential and (2) being organized makes the the task of handling projects much easier. Unclear deliverables and emails to sort out — with time pressure on top of all that — will definitely result in a major headache, not just for you but also for your client/s and team members as well.

Topics: Business

How to Manage a Marketing Team (and How to Lead One) Part 2

Posted by Xenia-Chloe Villanueva - February 21, 2018 • 4-minute read

As many people who lead marketing teams can tell you, the job isn't what they often make it out to be on movies and television. Leading a group of creatives in 2018 means coaching and growing people of different learning styles, working preferences, focus areas and sometimes, locations.

Topics: Business

Successful Business Process Outsourcing follows a Proven Process

Posted by Ivy D. Polea - February 16, 2018 • 5-minute read

If you belong to a marketing team or a creative agency, you have probably experienced being overwhelmed with issues from working with third-party vendors and suppliers. Approving marketing initiatives, managing tight budgets and keeping everyone’s work in line with the brief can all be very stressful, leaving you feeling like you’re just not in control.

Topics: Business

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