Event Program Manager

Overview

We are seeking a highly motivated and experienced Event Program Manager with expertise in digital marketing to join our team. The Event Program Manager will be responsible for planning, coordinating, and executing digital marketing events and campaigns to promote our brand and engage our target audience effectively.

Key Responsibilities

• Lead the planning, coordination, and execution of digital marketing events, including webinars, virtual conferences, online workshops, and other digital initiatives.
• Develop comprehensive event strategies, timelines, and budgets to ensure successful execution and achievement of marketing objectives.
• Collaborate with cross-functional teams, including marketing, sales, and creative teams, to create engaging event content and promotional materials.
• Manage all aspects of event logistics, including venue selection, vendor management, registration, attendee engagement, and post-event follow-up.
• Utilize digital marketing tools and platforms to promote events, drive attendance, and generate leads.
• Analyze event performance metrics and provide insights to optimize future events and marketing strategies.
• Stay informed about industry trends and best practices in digital marketing and event management to continuously improve event programs.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 3+ years of experience in event management, with a focus on digital marketing events.
• Proven track record of planning and executing successful digital marketing campaigns and events.
• Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
• Proficiency in digital marketing tools and platforms, including email marketing, social media, content management systems, and analytics tools.
• Creative mindset with a passion for driving innovation and delivering exceptional digital experiences.
• Has a stable internet connection of at least 25 mbps.