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Get practical and actionable insights on industry news and trends for marketers and creatives. Explore the world of creative process outsourcing and discover how it can add value to your business.

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The Philippines and its Types of Public Holidays

Posted by Czarina Año - December 31, 2015 • 2-minute read

The value provided by outsourcing is apparent but it also comes with questions. One common concern is that the number of holidays in the Philippines is typically more than the outsourcer’s.

Topics: Company News

Top 5 Ways Social Media has made our lives easier in 2015

Posted by Patricia Anne Marie Bama - December 8, 2015 • 4-minute read

Whenever we hear the word innovation, we usually think of big things - new experiments, discoveries, or inventions. However, every once in a while,, innovation can come from the little things people do to change and make something better over time. These little things, for example, have led to major changes in the social media scene over the past few years:

Topics: Social Media Marketing

5 Workspace Ideas From The HubSpot Office Tour

Posted by Xenia-Chloe Villanueva - December 3, 2015 • 4-minute read

A day after the excitement that was the Inbound Marketing Conference 2015, members of the StraightArrow team were invited for a tour of the HubSpot office.

Last September, we found ourselves at 25 First Street, 2nd Floor, Cambridge, Massachusetts along with other HubSpot Partners in the Asia Pacific. It was an opportunity to get to know inbound marketers from the region in a laid-back environment. It also gave some some ideas on building a company culture that is focused on inbound.

Topics: Creative Process Outsourcing

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