2016 was a roller coaster ride for everyone—from the presidential elections (both local and in the US), to the big revelations in the media industry, such as Facebook allegedly misreporting ad...
Topics: Digital Marketing News
It’s been almost a month since StraightArrow’s trip to HubSpot Inbound 2016. The rush of the event may be over but the learning and practice of inbound never stop. As a business development and...
Topics: Digital Marketing Marketing Tools HubSpot
As a marketer keeping up with the times, you may have seen a few articles alleging that Facebook is falling fast. Like Icarus, they say, Facebook has flown too close to the sun and its impending...
Topics: Digital Marketing
The lines separating Youtube and Facebook are slowly becoming blurred. The former is a video-sharing platform, while the latter is a social network, but recently each one has been dipping its toes in...
Topics: Digital Marketing News Digital Marketing Marketing Tools
Ahh, December. Christmas is coming upon us once again. But for the Philippines, it arrived months ago—on the 1st of September, to be exact. That’s right. Filipinos have a penchant for celebrating...
Topics: Company News
You’re probably familiar with all the usual suggestions from blogs and eBooks on improving landing page performance. Make sure that your value proposition is seen at a glance. Show social proof. Use...
Topics: Digital Marketing
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