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Marketing Automation 101: What Is It and Why Is It Important?

Posted by Neima Chowdhury - October 30, 2019 • 7-minute read

Marketing automation is among the most important and reliable innovations used in the digital marketing world today. It helps marketers, as its name suggests, automate tasks such as getting more accurate data, personalizing marketing messages, and nurturing leads. 

Topics: Inbound Marketing, Lead Generation, Email Marketing, HubSpot, email marketing campaign, Marketing Automation, Lead Nurturing

5 Ways to Maximize Instagram Features to Gain Loyal Followers

Posted by Ri Ranjo - October 9, 2019 • 15-minute read

Did you know that one of the biggest and most common mistakes Instagrammers make is having considerably more people under their Following than in their Followers? In fact, this may be the reason why people could be less inclined to follow certain accounts.

Topics: Social Media Marketing, Social Media, Social Media Updates

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