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Get practical and actionable insights on industry news and trends for marketers and creatives. Explore the world of creative process outsourcing and discover how it can add value to your business.

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The Ultimate Hack to Facebook and Instagram Ads for eCommerce in 2019

Posted by Mae Bonifacio - July 31, 2019 • 9-minute read

Let’s paint a picture: you put together a social media posting plan with witty captions and then schedule these across different social media platforms according to recommended best times. Unfortunately, you find that your posts only gain engagement of a maximum of 5 reacts—and this is before you reach out and ask family or colleagues to interact with your posts.

Topics: Social Media

Quiz: Is Your Business Ready for Outsourcing?

Posted by John Russel Alba - July 16, 2019 • 1-minute read

Congratulations! Your business is growing at an unprecedented rate! The number of your clients doubled and, in effect, so did your workload—so much, that your in-house marketing team is starting to struggle and create strategies just to try to keep up. Looks like you’re needing support.

Topics: Creative Process Outsourcing, outsourcing calculator

How to Navigate an Outsourced Contract Negotiation

Posted by Xenia-Chloe Villanueva - July 2, 2019 • 7-minute read

While entrepreneurs and executives can leverage technology to reach national and international partners and customers, the contract negotiation process remains complex. And dismissing these challenges can be a barrier to growth.

The outsourcing of services like creative and marketing support has been a strategic step for both SMEs and Large Enterprises. It helps save on costs, leverage technology, and tap into a pool of talent and expertise outside of their region. For consumers, it helps keep the cost of goods and services low.

Topics: Creative Process Outsourcing, Business Psychology, outsourcing calculator

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