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Get practical and actionable insights on industry news and trends for marketers and creatives. Explore the world of creative process outsourcing and discover how it can add value to your business.

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5 UX+ Conference Takeaways to Ponder On as a Creative in 2020

Posted by Cyrus Aaron - February 28, 2020 • 9-minute read

There have been a number of user experience (UX) conferences popping up around the world over the last decade. This is understandable as UX design plays an important role in providing positive experiences that keep users loyal to the product or brand. 

Topics: Creative Design, Web Development, User Experience, UX

Digital Marketing Ideas to Boost Your Retail Sales in Fall

Posted by Neima Chowdhury - February 10, 2020 • 7-minute read

2019 has been a tough year overall for retailers in Australia. In the fall season or March, April, and May last year, the retail industry saw slower growth than expected. Analysts attributed this to consumers' restraint in spending because of flat wages growth, falling house prices, debts, and other factors. 

Topics: Digital Marketing, Retail Digital Marketing

How to Rewrite Marketing Emails into Chatbot Messages That Convert

Posted by Seong Lee - February 4, 2020 • 9-minute read

For many businesses, email is one of the preferred channels used by marketers to communicate with customers, that's why it's important to improve it. In 2018, an average of 235.6 billion emails was sent daily for B2B andisruptors for communication as user behavior is veering towards more fast-paced conversations. As a result, if you miss responding to an email inquiry within 6 hours, there’s a high chance that you’ll lose the opportunity to convert these site visitors into leads or customers.

Topics: Email Marketing, Digital Marketing, Chatbot

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