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The ABCs of Selling Online: Why You Should and How to Get Started

Posted by Joyce Claravall - July 1, 2020 • 5-minute read

In 2019, Deloitte released a report that showed the retail industry is facing an increase in debt and expenses but a decrease in revenue growth and asset turnover. When the pandemic hit, these shaky financial foundations started to crumble. As the months progressed, a lot of small to medium businesses were forced to file for bankruptcy and close down.

Topics: Retail Digital Marketing, Business Strategy, eCommerce Marketing

4 Basic eCommerce Marketing Tactics for Retailers

Posted by Neima Chowdhury - May 23, 2020 • 4-minute read

To help businesses, particularly retailers, adapt to the ever-changing business landscape, StraightArrow, in partnership with the National Retail Association of Australia and with Small Business, conducted a four-part webinar session on eCommerce marketing. 

Topics: Social Media Marketing, Email Marketing, SEO, Digital Marketing, eCommerce Marketing

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