Inbound and
Digital Marketing Insights

Nurturing the growth of D&V Philippines was as challenging as it was rewarding.

Instagram is the social media platform of choice for people who enjoy sharing their pictures and videos or are just showcasing what their brand has to offer. Instagram may be a relatively new app, but the number of followers it has gained since it was established in 2010 has rocketed!  As of now, there are approximately 300 million active accounts with 60 million photos uploaded each day.

As marketers, we spend a lot of time and effort attracting the right customers to buy our products and services. Interestingly, though, 57% of purchasing decisions are already made even before a customer interacts with a sales rep. This means that by the time they get in touch with someone from the company, it’s likely that they have already browsed through whatever they’ve researched online. That said, your website is actually your “ best salesperson.” This 24/7 marketing and sales machine brings in visitors, leads, and potential customers to your business.

When you google the meaning of “company culture” it’s defined by investopedia.com as:

“Corporate culture refers to the beliefs and behaviors that determine how a company's employees and management interact and handle outside business transactions. Often, corporate culture is implied, not expressly defined, and develops organically over time from the cumulative traits of the people the company hires.”

Well, simply put - company culture is what makes your employees stay. It’s the environment they work in, where they coincide with the beliefs and values of their colleagues and the company.