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Optimising Your Social Media Pages This Christmas

Written by: Jessie Genio
November 11, 2016 • 3-minute read

Optimising Your Social Media Pages This Christmas

It’s once again that time of the year when man treats fellow man with goodness, kindness and cheer. The holidays are always a good time to celebrate with anyone: the festive atmosphere, the year-end bonuses, the time spent with family.

Businesses aren’t exempt from this: they’re families of their own, having formed their own community. It’s now expected that business add a personal touch to engaging with their clients—and what better way to do that than through social media?

Social media is the most visible way that you can promote your brand, as well as engage and delight your customers. There is a way to marry branding with holiday celebration—just look at Halloween for example—but Christmas is a little bit special.

Here’s an infographic we’ve prepared on how best to optimize your social media pages for this season.

Optimizing Social Media For Christmas Infographic

Social media is more than just a visibility tool. It functions as a living, breathing timeline that changes and can change how you interact with clients. It’s an excellent space for taking stock of what’s been done and what needs to be done. In short, social media is a real-time reflection of your company. And there’s no better time to engage with clients than the season that we should all be jolly.

It’s important to remember that while all of that may be part of a social media marketing strategy, what your clients would truly appreciate is a sense of sincerity. The holidays are a special time for everyone to look back on what they’ve done for the year. But they’re also a good time to rest and prepare for what comes ahead. In that way, social media can be used as a truly engaging and heartfelt way to spread the holiday cheer.

Looking to outsource your social media efforts for the future? Sometimes a little holiday cheer is all you need. Schedule a consultation with us today to learn more about how we can help you reach your goals next year.

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Jessie Genio
Jessie Genio
Jessie is fond of the lovely, the strange, and the cute—think of animals, art, dance, literature, and the slow little spaces in everyday life. She’s one of StraightArrow Corporation’s Social Media Associates and she uses the whale emoji a lot.



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