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4 Ways to Humanize Your Social Media Strategy for Customer Delight

Posted by Neima Chowdhury - November 29, 2019 • 10-minute read

Have you ever decided to buy a product because it was highly recommended by the YouTube vlogs you follow? Or what about a time when you opted not to avail of service because you saw bad reviews left by customers on the company’s Instagram feed or a low rating via their Facebook page?

The thing is, customers are the lifeblood of businesses. What they say about you has a significant impact on your success. This is especially true today since almost everyone can be found online and just one social media post can either make or break your brand. 

Topics: HubSpot User Groups, Digital Marketing, Marketing Tools

5 Tips on Maximizing Facebook’s Retargeting Ads to Grow Your Business

Posted by Neima Chowdhury - November 20, 2019 • 12-minute read

Let’s pretend you’re about to audition for an acting role that could make or break your career. You have to impress the panel before you get into the production, and to do that. You have two choices: try to amaze the judges with an improvised performance or research their work to understand their preferred dramatic techniques better.

Topics: Digital Marketing

The Truth About Marketing Automation and Why You Need It

Posted by Neima Chowdhury - October 30, 2019 • 7-minute read

Marketing automation is among the most essential and reliable innovations used in the digital marketing world today. It helps marketers, as its name suggests, automate tasks such as getting more accurate data, personalizing marketing messages, and nurturing leads. 

Topics: Digital Marketing, Marketing Tools

5 Powerful Ways to Maximize Instagram to Gain Loyal Followers

Posted by Neima Chowdhury - October 9, 2019 • 16-minute read

Did you know that one of Instagrammers' most significant and common mistakes is having considerably more people under their Following than in their Followers? This may be why people could be less inclined to follow certain accounts.

Topics: Digital Marketing

How to Align Your Sales and Marketing Teams with Sales Enablement?

Posted by Neima Chowdhury - September 25, 2019 • 10-minute read

It’s vital that marketing and sales teams are aligned in order to gain more customers and prevent losing the ones you already have. This may feel like an impossible mission considering that these two departments often don’t get along.

Topics: HubSpot User Groups, Marketing Tools

4 Unique Tips to Boost Your Website for Voice Search

Posted by Zandrex Laureano - August 20, 2019 • 8-minute read

Mobile devices and virtual assistants have become a big part of our day-to-day in a world driven by connectivity and convenience. But, how do you boost your website for voice search?

Topics: Digital Marketing

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